We are a leading company working at the intersection of science, technology and innovation.
Our mission is to change the way people approach their health daily, through our innovative terahertz technology, designed to improve the health and well-being of our customers.
Founded by a team of experts in the medical and technological field, iTeraCare is dedicated to researching and developing cutting-edge devices that use the terahertz frequency to improve people’s lives.
Incorporating the latest scientific advances, we combine expertise in terahertz technology with user-centric design, ensuring our devices are both innovative and easy to use.
We are making a positive change in the world, bridging the gap between health and science through terahertz technology.
Below you can meet some of the brilliant minds doing great work here at iTeraCare.
Company Founder & Group President
With over 37 years of experience in the network marketing industry, Dr. Steven Lai is internationally recognized for his expertise in direct sales and his ‘K-System’ educational system.
He has cultivated outstanding leaders in network marketing and has received multiple awards, including the Top 10 Most Efficient and Effective Network System in Asia-Pacific in 2006.
His achievements include leading a leading network marketing company with billions of dollars in annual revenue, and he has been recognized as one of the ‘Most Outstanding System Leaders’ in the Asia-Pacific region. In addition, he is a distinguished motivational speaker with an honorary Doctorate in Business Administration. His leadership at Prife International has led to gradual expansion and significant success.
Company Founder & Group President
With over 25 years of experience in the direct sales industry, Dr. Jimmy Chong possesses a keen sense of market perception and judgment. In addition to his honorary Doctorate in Business Administration, he has over 10 years of experience in managing network marketing companies.
As Co-Founder and Vice President of Prife International, as well as founder of the Prife Foundation, he is noted for his commitment to business management, development strategies and systemic education.
His philanthropic approach has led him to become deeply involved in charitable causes and community service. Under his leadership, Prife International has experienced significant growth, reaching new milestones and consolidating its position as a pioneer and role model in the industry.
With more than 35 years of experience in the direct sales industry, Mr. Goh is an expert in marketing and management. He began his career as a salesman at the age of 20 and his company was one of the first to obtain direct sales licenses from the Malaysian Government in 1993.
As Group President of Prife International, Mr. Goh has maintained his enthusiasm for direct sales without wavering. He has dedicated his career exclusively to this field and has not ventured into other industries or investments.
His life mission is to actively promote a stable, sustainable and high quality lifestyle by creating a global safe haven for direct sellers.
With over 27 years in the industry, Mr. Tan is the Group General Director at Prife International.
His innovative leadership and commitment to excellence have positioned the business at the forefront. Recognized for exceptional skills, he has received multiple awards, including the Silver Award for Excellence and Outstanding Dealer in the Asian-Pacific Region.
A champion of teamwork, Mr. Tan’s motivational style empowers team members to reach new heights in their careers.
